Managing your broiler business

To be successful in broiler farming;

• Keep good broiler records to help you manage it well. Records help you see where the money is coming from and going to. Do not mix or use business funds for personal needs. Open a business savings account to keep money safe for when it is needed. Make sure you pay back your loans on time and stick to your money plans.
• Join a farmers' group to work with other broiler farmers for better knowledge and broiler prices.
• Get a KEBS certificate to sell broilers to supermarkets and companies that process chicken meat.
• Contract farming: find a broiler buyer before rearing and plan for them to buy your broilers when they are ready. Find out how much the buyer wants to buy. This will tell you how to package.
• Invest your profits back into the business to ensure it grows. Don’t use business money for yourself. The business should pay you a salary. Use that for your personal needs.
• From the profits you get, start another business, such as vegetable farming. This gives you security if one of your other businesses has issues or fails.